Tattooing is a passion, an art form in its own right, which gives birth to 'hardcore' fans. With his tattoos from head to toe, as well as inside the mouth and ears, Lucky Diamond Rich has held the record for the most tattooed man in the world since 2006. And he's not about to lose that title.Lucky Rich, whose real name is Gregory Paul McLaren, is a New Zealand performer and street art traveller. And he brings a lot to the table. He can swallow swords and juggle on a unicycle with disconcerting ease. There you have it, the stage is set.Early passionHe started his career as an artist very early, at the age of 12, when he was a 'dirty brat.' He said it himself in an interview for the French review La Spirale: he used to break into places, break and burn all sorts of things. Art then became for him a way of channelling this energy. His first tattoo? A juggling club, tattooed on his hip. It showed that the circus and street arts were already a part of his life.The Guinness Book of Records has authenticated it: 100% of his body is tattooed, obviously his skin but also the inside of his eyelids, mouth, ears and foreskin. When you want to see things through to the end... Lucky Diamond Rich considers his body as a very realistic work of art, which is in perpetual evolution and will be finished only when he dies. He intends to get a new tattoo if he finds a part of his body that is not yet covered with black ink.An unbeatable record?And despite his disturbing appearance, he doesn't consider himself to be antisocial. Unlike others, his tattoos have not impacted his life, especially his professional life. He explained that his exposure thanks to the Guinness Book made him known and that people who meet him are more relaxed about his tattoos. He is even grateful to have grown up in a society that gave him the choice to adopt the colourful character he has become today: 'the world and society have found a place for Lucky Diamond Rich.'Other celebrities are world-famous for their tattooed bodies. For example, the aptly named Zombie Boy, who looks like a skeleton and had 90% of his body covered with tattoos. Lucky Diamond Rich's record, set in 2006, is often approached but never equalled and will certainly not be surpassed.Check out the video above to see Lucky Diamond Rich's work of art that is his body!